Listen now | By the summer of 2012, ride-sharing had arrived: Uber launched its everyman product, UberX, and Lyft debuted hot on its heels. Today, Lyft's market cap hovers around $5 billion while Uber's is north of $140 billion. How did Uber explode to global dominance? What was different about its culture? And how did it take on taxi cartels around the world and win?
Early on we should have told the Taliban. "we are now leaving. we will return if we have to."
shoulda, woulda, coulda. You lost.